Marketing Manager — Karivia - Karivia
HANG TUAH logo

HANG TUAH

Marketing Manager

Diposting 2 bulan yang lalu

Tipe pekerjaan

F U L L T I M E

Lokasi kerja

O N S I T E · Jakarta Pusat

Kompensasi

IDR 10.000.000 - 14.000.000

Diperbarui

2 bulan yang lalu

Tentang pekerjaan

Tanggung Jawab: - Strategic Leadership: Develop and execute comprehensive, forward-thinking marketing strategies that align with the company’s long-term vision and drive growth across all restaurant branches. - Marketing Plan: Design, implement, and oversee a robust annual marketing plan, ensuring all initiatives are executed within budget and align with overarching business objectives. - Brand Program & Collaborations: Identify, negotiate, and execute strategic brand partnerships, sponsorships, and collaborative programs to expand market reach and engage new customer segments. - Team Harmonization: Lead, mentor, and unify a multi-disciplinary marketing department to ensure consistent messaging, seamless operations, and high-quality creative output. - Cross-Functional Collaboration: Partner closely with key divisions to ensure that all marketing initiatives are financially sound, operationally executable, and seamlessly integrated into daily business activities. - Campaign Management: Oversee the end-to-end execution of omni-channel marketing campaigns, from initial conceptualization to targeted deployment. - Market Insight & Vision: Act as the brand's primary visionary by continuously analyzing market trends, consumer dining behaviors, and competitive landscapes to identify new opportunities. - Performance Optimization, Report & Analysis: Establish and monitor clear KPIs, conducting comprehensive reporting and deep data analysis to measure campaign success, optimize engagement, and maximize overall return on investment. Kualifikasi: - Bachelor’s degree in Marketing, Communication, Business, or related field - Minimum 4–5 years of experience in Marketing Communication, with at least 1–2 years in a leadership/managerial role (preferably in F&B industry) - Strong strategic thinking and proven experience in developing successful marketing campaigns - Excellent communication, leadership, and stakeholder management skills - Strong sense of visual, branding, and creative direction - Data-driven mindset with the ability to analyze performance metrics and optimize campaigns - Highly proactive, adaptable, and able to work in a fast-paced environment - Strong attention to detail and commitment to high-quality output - Willing to work mobile within Jakarta area and Tangerang Salary: IDR 10.000.000 - 14.000.000 per bulan